Airport Parking and Hotels Ltd (APH) is one of the U.K.’s leading booking agencies for a range of holiday extras including secure parking, airport hotels and executive lounges.
The Business Requirement
APH were using a paper-based service questionnaire to assess customer satisfaction, but this method was expensive, didn't provide the results quickly enough and was draining on the company's administration time.
A more effective and efficient way of gathering and processing information was required.
The Sigmer Solution
Sigmer supplied Boomerang online survey software, their dynamic web based e-mail questionnaire management system.
Boomerang online survey software is a cost effective questionnaire management system for businesses and organisations to create and send questionnaires via e-mail. Responses are automatically analysed and results provided, saving vast amounts of time and effort.
The Result
A saving on administration time, reduced costs and more valuable information for APH. It now takes them literally minutes to create and deploy questionnaires, and the response data is automatically analysed for them. As no technical expertise is required, the questionnaire system has been applied to other critical business areas.
Helen Stanbridge, Customer Relations Manager of APH:
“We are delighted with Sigmer's Boomerang online survey software. Before the introduction of this questionnaire system, we had been drowning in paperwork. The time we have saved and the results we have achieved from it have already surpassed all expectations."
